Case 3

October 20, 2017 | Autor: Nguyễn Xuân Kiều Anh | Categoría: Econimics
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HMV
20/7/1921

142 cửa hàng
(kể cả Fopp)

UK, USA, Canada, Úc, Ấn Độ, Hồng Kông, Singapore, Nhật bản


 Đĩa Blu-ray, đĩa CD, phần mềm và phần cứng máy tính, DVD, trò chơi video, sách, áp phích, sản phẩm quần áo thời trang…
Building on a brand
A HMV UK case study


Nhóm thực hiện : NHÓM 4
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