Sociolinguistics / Relevance Theory / New Literacies / Critical Discourse Analysis / Critical Literacy Studies / Multimodal Discourse Analysis / Multimodality / Multimodal Literacy / Análisis del Discurso / Comunicacion Social / Multimodal Communication / Literacidad / Multimodality, Social Semiotics / Análisis Crítico Del Discurso / Transmission of Cultural Tradition Via Memes / Memes, Internet Memes, Internet culture / Communications Memes / Teoría De La Relevancia / Álvaro Uribe Vélez / Analyzing Multimodal Texts / Iván Cepeda / Nueva Literacidades / The language of Internet Memes / Multimodal Discourse Analysis / Multimodality / Multimodal Literacy / Análisis del Discurso / Comunicacion Social / Multimodal Communication / Literacidad / Multimodality, Social Semiotics / Análisis Crítico Del Discurso / Transmission of Cultural Tradition Via Memes / Memes, Internet Memes, Internet culture / Communications Memes / Teoría De La Relevancia / Álvaro Uribe Vélez / Analyzing Multimodal Texts / Iván Cepeda / Nueva Literacidades / The language of Internet Memes