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Branding
Marcas con letras: Tipografía personalizada para la identidad corporativa
Graphic Design / Typography / Branding / Digital Typography / Typeface and Typography
Representaciones Volátiles. De la videopolitica a la democracia one to one
Branding / Semiótica / Comunicación Política
Madrid vs Río de Janeiro. La gestión del social media en las ciudades
Tourism Studies / Social Media / City Marketing / Cities and globalization/Global cities / Branding / Social Media Marketing
La evolución de la estrategia publicitaria. Del brand management a la marca adaptada y el nuevo papel del consumidor // Strategist Advertising evolution. From brand management to personalized brand and consumers new role
Brand Management / Advertising / Strategic Communication / Publicidade / Branding / Brand / Financial Crises / Economic Crisis / Publicidad / Marca / Estrategia / Prosumers / Marcas / Efectiveness / New Strategic Theory / Eficacia Publicitaria / Prosumidores / Nueva teoría estratégica / Brand / Financial Crises / Economic Crisis / Publicidad / Marca / Estrategia / Prosumers / Marcas / Efectiveness / New Strategic Theory / Eficacia Publicitaria / Prosumidores / Nueva teoría estratégica
Diagnóstico de nueva marca asociada al concepto de sustentabilidad para el Consejo Nacional de Producción Limpia
Public Relations / Strategic communications / Branding
Importancia de la Imagen Global. Escrito Por. Emelly Velasco
Design / Image Processing / Digital Media / Global Leadership / Branding / Corporate Branding / Advertising and Branding / Corporate Branding / Advertising and Branding
Branded content y storytelling. El arte de crear contenidos y contar historias.
Advertising / Storytelling / Advertising and Media / Branding / Marketing & Advertising / Branded Content / Publicidad / Advertising and Branding / Branded Content / Publicidad / Advertising and Branding
Artesanías y moda. Pasarelas y otras estrategias de visibilización y posicionamiento para la actividad artesanal en Colombia
Branding / Artesanato / Artesanos / Fashion Industry
Branding Sonoro: Despertando la conciencia sonora de las marcas
Marketing / Business Administration / Musical Composition / Economics / PR and Advertising / Tourism Marketing / Brand Management / Strategic Brand Management / Sensory Neuroscience / Digital Media / Mnemonics / Advertising / Mass Communication / Soundscape Studies / Sound studies / Brand Loyalty / Sound / Consumer Behavior / Brand and identity design / Advertising and Media / International Marketing / IMC-Integrated Marketing Communications / Marketing Research / Retail Marketing / Retail / Brand Image / Retail Design / Sound Design / Brand equity / Brand Personality / Publicidade / Marketing Strategy / Branding / Consumer Research / Marketing & Advertising / Marketing Management / City Branding / Music Production / Brand / Mass media / Product Placement / Neuromarketing / Economia / Audio Branding / Retail Management / Mass Communications / Retailing / Luxury Brands / Brands / Marketing Communications / Publicidad / Música / Sonic Branding / Product Placement, Entertainment marketing, Promotional ethics and regulation, Advertising, Branding and Experiential consumption, Consumer research, Death rituals, death consumption and identity, Critical, qualitative and interpretive research approaches / Digital Marketing / Sonido / Mercadotecnia / Marca / Marketing Digital / Music production, pro-audio, music recording techniques / Marketing and Management / Mercadeo / Wine Marketing / Neuromarketing, Neurotechnology, Branding / Purchase Intention / Medios de Comunicación / Place Branding / Estudios de Mercado / Comunicación Audiovisual y Publicidad. Gestión de Intangibles y comunicación de Marca / Consumer-Based brand equity / Brand awareness and brand image / Shopper Marketing / Product Placements / Manufacturer's Brands / Imagen de Marca / Marketing Strategy in Tourism / Advertising and Marketing Communications / Marcas / Entertainment Marketing / Place Marketing, city branding / Place Branding, City Branding / Advertising and Branding / BTL / Music Mnemonic / Mercadeo estratégico / Mercadeo y Publicidad / Retail Marketing & Retail Management / BTL Promotion Purchase Decision / Sound Branding / Audio Branding Academy / International & Intercultural Communication/Marketing / Comunicación. Marketing Comercial. Narrativa Audiovisual. Product Placement. Publicidad / Identidad De Marca / Real Time Marketing / Producción Musical / Music Branding / Music Mnemonics / Sound Symbolism Branding/product Naming Multisensory Perception Sensory Marketing Food Uniqueness / Consumer Behaviour / Mercadotecnia Internacional / Acoustic Branding / Comunicación Integral De Marketing / Sound Logo / Audio Logo / Tourism Marketing / Brand Management / Strategic Brand Management / Sensory Neuroscience / Digital Media / Mnemonics / Advertising / Mass Communication / Soundscape Studies / Sound studies / Brand Loyalty / Sound / Consumer Behavior / Brand and identity design / Advertising and Media / International Marketing / IMC-Integrated Marketing Communications / Marketing Research / Retail Marketing / Retail / Brand Image / Retail Design / Sound Design / Brand equity / Brand Personality / Publicidade / Marketing Strategy / Branding / Consumer Research / Marketing & Advertising / Marketing Management / City Branding / Music Production / Brand / Mass media / Product Placement / Neuromarketing / Economia / Audio Branding / Retail Management / Mass Communications / Retailing / Luxury Brands / Brands / Marketing Communications / Publicidad / Música / Sonic Branding / Product Placement, Entertainment marketing, Promotional ethics and regulation, Advertising, Branding and Experiential consumption, Consumer research, Death rituals, death consumption and identity, Critical, qualitative and interpretive research approaches / Digital Marketing / Sonido / Mercadotecnia / Marca / Marketing Digital / Music production, pro-audio, music recording techniques / Marketing and Management / Mercadeo / Wine Marketing / Neuromarketing, Neurotechnology, Branding / Purchase Intention / Medios de Comunicación / Place Branding / Estudios de Mercado / Comunicación Audiovisual y Publicidad. Gestión de Intangibles y comunicación de Marca / Consumer-Based brand equity / Brand awareness and brand image / Shopper Marketing / Product Placements / Manufacturer's Brands / Imagen de Marca / Marketing Strategy in Tourism / Advertising and Marketing Communications / Marcas / Entertainment Marketing / Place Marketing, city branding / Place Branding, City Branding / Advertising and Branding / BTL / Music Mnemonic / Mercadeo estratégico / Mercadeo y Publicidad / Retail Marketing & Retail Management / BTL Promotion Purchase Decision / Sound Branding / Audio Branding Academy / International & Intercultural Communication/Marketing / Comunicación. Marketing Comercial. Narrativa Audiovisual. Product Placement. Publicidad / Identidad De Marca / Real Time Marketing / Producción Musical / Music Branding / Music Mnemonics / Sound Symbolism Branding/product Naming Multisensory Perception Sensory Marketing Food Uniqueness / Consumer Behaviour / Mercadotecnia Internacional / Acoustic Branding / Comunicación Integral De Marketing / Sound Logo / Audio Logo
La gastronomía como producto de entretenimiento. Análisis de restaurantes y programas culinarios de éxito en España desde una perspectiva creativa / Gastronomy as an entertainment product. Analysis of restaurants and successful cooking television shows in Spain from a creative perspective
Communication / Gastronomy / Creative Industries / Branding / Cooking Shows
Ritos y canciones en torno a la identificación del ganado en el valle de Chancay. El rodeo de San Juan de Viscas
Animal Studies / Ritual / Symbolism / Peru / Andes / Branding / Livestock / SIMBOLISMO / Cattle / Branding / Livestock / SIMBOLISMO / Cattle
La gastronomía como producto de entretenimiento. Análisis de restaurantes y programas culinarios de éxito en España desde una perspectiva creativa // Gastronomy as an entertainment product. Analysis of restaurants and successful cooking television shows in Spain from a creative perspective
Cultural Studies / Communication / Gastronomy / Culture / Creative Industries / Branding / Comunicacion / Gastronomia / Industrias creativas / Gastronomía / Cooking Shows / Branding / Comunicacion / Gastronomia / Industrias creativas / Gastronomía / Cooking Shows
El Evangelio según SAN MARCAS [Español] (2013)
Design / Graphic Design / Consumerism / Branding / Diseño Grafico / Diseño Gráfico / Marca País / Marcas / Advertising and Branding / Consumismo / Diseño Gráfico / Marca País / Marcas / Advertising and Branding / Consumismo
La construcción de la identidad visual de Canal Encuentro. Análisis del diseño institucional televisivo del primer canal argentino educativo y público, 2007-2011
Design / Corporate Identity Design / Brand Image / Branding / Motion Graphics / Diseño Grafico / Diseño / Corporate Branding / Corporate Identity, Image and Reputation / Corporate Visual Identity / Diseño Institucional / Identidad corporativa / Diseño Grafico / Diseño / Corporate Branding / Corporate Identity, Image and Reputation / Corporate Visual Identity / Diseño Institucional / Identidad corporativa
(2015) La experiencia y sus objetos. El diseño como materialización del imaginario de marca.
Design / Advertising / Experience Design / Experience Economy / Branding / Design Aesthetics
No logo”: verso un Warenfetisch transzendental contemporaneo?
Capitalism / Branding / Naomi Klein / Eco-logo-nomos-ecology&economics
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